Chanel Beauty has officially launched its latest pop-up titled the Coco Flash Club in Hong Kong. At the experience, the beauty line will debut its new Rouge Coco Flash lipstick products. You may remember last year, the brand hosted an arcade-themed pop-up in late May. In an exclusive tour, we were able to get a first look at the Coco Flash Club which is inspired by the ’80s disco movement.
The entrance is hidden behind a retro record shop named Coco Store. Once you get your all-access bracelet, you’ll be led into the club that’s actually divided into three different areas dedicated to dance. The areas include a dance floor with a DJ, dance rooms and stages. Most of the zones are dedicated to the Rouge Coco Flash lipsticks, while the bar entitled The Scent highlights the brand’s fragrance collections.
If you’re in the mood for a makeover, head over to Mademoiselle’s Dressing Room where you can get a new look by Chanel’s professional makeup artists. Nearby is the Lily-Rose Backstage section dedicated to the brand’s ambassador. In this area, you can try on the new shades of the Rouge Coco Flash lipstick.
The Hong Kong pop-up will be open to the public starting May 10 through May 26. Head over to the pop-up’s official website to grab tickets. Check out an in-depth look in the gallery above.
Coco Flash Club
6-7 & 20, G/F
11-19 Great George Street
Fashion Walk, Causeway Bay