Resonance to Establish New Fund for Black Designers in the U.S.
The initiative will provide 10 creators a total of $50,000 USD each to launch their own brands.
In the wake of George Floyd‘s death, New York-based manufacturing fashion company Resonance has proposed a new fund dedicated to supporting Black designers in the United States. According to the company’s Instagram post below, the initiative – dubbed Be Resonant – will provide 10 creators of color a total of $50,000 USD each, to help them establish their own brand by this August.
Designers can start submitting their applications online for Be Resonant on June 8. The 10 winning designers will be selected by the end of June and the program will officially commence on July 1. “This is a crisis and opportunity,” said Lawrence Lenihan, Resonance’s Chairman and Co-Founder, according to Business of Fashion.
In case you missed it, Aurora James of Brother Vellies has called on retailers to support Black-owned businesses.
