Champion Introduces Eco-Friendly Streetwear Inspired by Upcycling
The “Re:Bound” range is made with 45 percent pre-consumer recycled cotton.
With sustainability now a major keyword in the realm of fashion, Champion has now unveiled a new eco-friendly collection dubbed “Re:Bound.” The new range marks the athletic label’s journey into environmentally-conscious practices.
“Pioneering products is our legacy. Protecting the planet is our long game. Re:Bound is our first step, and we’re just getting started,” the label shared in a press release. Featuring wardrobe staples like tees, hoodies, buckets hats and more, the lineup is made using recycled Reverse Weave fabric, which is usually discarded in production. The durable and shrink-resistant material is composed of 45 percent pre-consumer recycled cotton. Boasting a deep blue and indigo color palette, standout items include reworked jeans and a logo tote bag, modeled by Australia‘s sustainability advocates Philip O’Donahoo and Jaida The Creator.
Peep the entire collection above. Champion’s “Re:Bound” range is slated to arrive on August 4.