Virginie Viard Remembers Karl Lagerfeld for Chanel's Fall 2020 Couture Collection
Bold, punk styles highlight the house’s first-ever digital couture presentation
With Paris Couture Week going virtual for the first time ever due to the coronavirus pandemic, Chanel has unveiled a lookbook of 30 images and a video encompassing Virginie Viard‘s latest creation for the luxury house. Lensed by Mikael Jansson and modeled by Adut Akech and Rianne Von Rompaey, the collection remembers Viard’s predecessor Karl Lagerfeld while bringing bold, punk references from the 18th century.
“I was thinking about a punk princess coming out of Le Palace at dawn,” the German designer shared, highlighting elements such as a taffeta dress and jewelry pieces that are seen throughout the range. “This collection is more inspired by Karl Lagerfeld than Gabrielle Chanel. Karl would go to Le Palace, he would accompany these very sophisticated and very dressed up women, who were very eccentric too.”
Taking inspiration from the Abbey of Aubazine, where Gabrielle Chanel spent her childhood, each look presents simplicity, some being adorned with the French fashion label’s high jewelry range and others boasting the iconic tweed. Jewels are weaved into items like jackets for an embroidered effect, while a minidress features rhinestones at the hem with braided details. Other key pieces include a short taffeta dress and a retro-style cocktail dress that are styled with feather headpieces, adding to the punk rock feel.
Scroll through the gallery for a full look at Chanel’s Fall 2020 Couture collection.