Fashion

Fendi's New Baguette Bag Is Scented

Meet the FENDIFRENESIA Pink.

By
7,812 Hypes

Fendi's New Baguette Bag Is Scented

Meet the FENDIFRENESIA Pink.

For its latest release, luxury fashion house Fendi is all about the senses, releasing its new FENDIFRESIA Pink bag that comes with its own scent.

Last year, Fendi launched the yellow version of the trendy baguette bag, and this season the piece arrives in a bubblegum pink hue accompanied by a unique and exclusively developed fragrance by master-perfumer Francis Kurkdjian. Floral and cheerful, the scent is an interpretation of the bag itself, which arrives in the regular Baguette as well as the Nano Baguette and a card case. All crafted in Selleria Cuoio Romano leather, the bags are the ultimate luxury pieces to add to your rotation.

Presented through FENDI synaesthesia, the collection also comes with a video that is the synthetic interpretation of the fragrance and bag by Roman StudioAIRA! who created the video exclusively for the house.

Take a look at the campaign video in the gallery above, and stay tuned as the Fendi Pink Scented Collection will be available at select boutiques worldwide as well as online starting from today. The collection will launch in Japan and Korea on October 1st.

Read Full Article
Share this article

What to Read Next

Fendi Invites NYC To Celebrate the Baguette Bag's 25th Anniversary
Fashion

Fendi Invites NYC To Celebrate the Baguette Bag's 25th Anniversary

In its Resort 2023 collection alongside Marc Jacobs, Tiffany & Co., Porter and Sarah Jessica Parker.
12,487 Hypes

The Matelasse Is CELINE's Newest It-Bag
Fashion

The Matelasse Is CELINE's Newest It-Bag

As seen on BLACKPINK’s Lisa.
5,095 Hypes

This Margiela Mini Bag Is About to Become Your New Favorite Accessory
Fashion

This Margiela Mini Bag Is About to Become Your New Favorite Accessory

Meet the new 5AC Baby.
1,577 Hypes


Coperni's FW22 Swipe Bag Campaign Is Modeled by Babies
Fashion

Coperni's FW22 Swipe Bag Campaign Is Modeled by Babies

The cutest thing ever.
1,565 Hypes

Nike Adds Holographic Detailing to Air Force 1 With "Good Game" Pack
Footwear

Nike Adds Holographic Detailing to Air Force 1 With "Good Game" Pack

Featuring the AF1 High and Low.
6,191 Hypes

Selena Gomez, Hood By Air and More Design Merch to Encourage Voting
Fashion

Selena Gomez, Hood By Air and More Design Merch to Encourage Voting

Launching at Dover Street Market, the items benefit non-profit When We All Vote.
3,148 Hypes

Pull&Bear Launches Capsule Collection with Singer Nicki Nicole
Fashion 

Pull&Bear Launches Capsule Collection with Singer Nicki Nicole

The limited-edition range is part of the ‘Sicko19’ line.
12,751 Hypes

15 White Shirts to Style With Any Outfit
Fashion 

15 White Shirts to Style With Any Outfit

From casual ‘fits to formal looks.
3,379 Hypes

UOMA Beauty Launches Drama Bomb Mascara With Campaign Encouraging Everyone to Vote
Beauty

UOMA Beauty Launches Drama Bomb Mascara With Campaign Encouraging Everyone to Vote

Arriving with a limited collection of face masks designed by Adolfo Sanchez.
1,468 Hypes

Martine Rose Rewrites Masculinity for Spring/Summer 2021
Fashion

Martine Rose Rewrites Masculinity for Spring/Summer 2021

Inspired by the ’70s underground gay scene of San Francisco, raves, football culture, bankers, hyper-masculine notions and sex.
2,394 Hypes

Nike's Latest Waffle Racer Arrives in "Desert Berry"
Footwear

Nike's Latest Waffle Racer Arrives in "Desert Berry"

The perfect pop of color to add to your fall rotation.
2,785 Hypes

ASICS' GEL-Lyte III OG Arrives in a Minimal "Cream" Colorway
Footwear

ASICS' GEL-Lyte III OG Arrives in a Minimal "Cream" Colorway

A modern take on a ’90s classic.
5,051 Hypes

Vivienne Westwood x ASICS to Drop Sack-Inspired GEL-Kayano 26
Footwear

Vivienne Westwood x ASICS to Drop Sack-Inspired GEL-Kayano 26

Running shoes complete with a touch of British punk.
3,998 Hypes

Peep the Details on HUMAN MADE x adidas Originals' Master Sneakers
Footwear

Peep the Details on HUMAN MADE x adidas Originals' Master Sneakers

Complete with VELCRO® fastening.
12,012 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.