DedCool's Newest Scent "Mocha Magic" Is Here
The fragrance is inspired by the duality of coffee.
Drawing inspiration from the ritual of a quiet coffee break, DedCool introduces its newest fragrance, “Mocha Magic.” Built around the brand’s proprietary Balance Note technology, the Eau de Parfum reframes coffee’s duality, reinterpreting it not just as an energizing jolt, but as a grounding, comfort in our everyday routines. The name itself nods to the coffee shop concept the brand built the campaign visuals around, harping on the visual of a swirl of steam rising from your favorite mug.
The perfume is designed to feel like an afternoon ritual rather than a jolt of caffeine, mirroring what the brand calls “your favorite moment of the day.” Like the rest of DedCool’s lineup, “Mocha Magic” is vegan, paraben-free, cruelty-free and packaged in fully recyclable glass. It’s meant to be worn alone or layered into the brand’s signature fragrance cocktail.
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The scent opens with espresso, mocha and cream, before settling into a heart of biscotti, toffee and bourbon. It finishes on a base of vanilla, tonka bean and sandalwood for a warm, dessert-like finish that DedCool describes as “decadent and complex.”
“Mocha Magic” retails for $90 USD and is available for purchase on the brand’s website.
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