Culture

The Hollywood Sign Is Being Auctioned as an NFT

A project dedicated to initiatives focused around education, diversity, inclusion and homeless populations.

By
562 Hypes

The Hollywood Sign Is Being Auctioned as an NFT

A project dedicated to initiatives focused around education, diversity, inclusion and homeless populations.

Another auction joining the recent craze, Los Angeles‘ iconic Hollywood sign is being sold as an NFT. In partnership with the Hollywood Chamber of Commerce, Sugar23 – a platform created by producer Michael Sugar – will be hosting the digital sale.

As of now, the project is in its early stages and Sugar23 has yet to select an artist to create the NFT art, according to The Hollywood Reporter. Proceeds from the auction will go towards the Chamber and its initiatives focused around education, diversity, inclusion and homeless populations. “We see this as a unique opportunity to do something good for the city, by the city, and with the city of Los Angeles, and what better way to give back than by raising money for those who need it most,” Sugar shared in an announcement.

Sugar23 is aiming to launch the digital auction this summer.

In related news, a rural Filipino community is earning cryptocurrency by playing an NFT game.

Read Full Article
Source
The Hollywood Reporter
Share this article

What to Read Next

Crypto Investors Who Hate Elon Musk Create a New Coin Dubbed STOPELON
Culture

Crypto Investors Who Hate Elon Musk Create a New Coin Dubbed STOPELON

“He’s toying with people’s portfolio like candy, like the narcissistic billionaire he is and always will be.”
4,118 Hypes

Here's How You Can Watch the "Super Flower Blood Moon" Lunar Eclipse Next Week
Culture

Here's How You Can Watch the "Super Flower Blood Moon" Lunar Eclipse Next Week

The last total lunar eclipse of the year.
2,644 Hypes

Saint Laurent Launches Homeware With Design Group Memphis for Latest Rive Droite Collection
Home

Saint Laurent Launches Homeware With Design Group Memphis for Latest Rive Droite Collection

Showcased via exhibitions at its locations in Paris and LA.
580 Hypes

Watch the Official Trailer of the 'Friends: The Reunion' HBO Max Special
Film & TV

Watch the Official Trailer of the 'Friends: The Reunion' HBO Max Special

A glimpse into the cast re-reading their most iconic lines.
992 Hypes

Meet Soft Services, the Very Chic Beauty Brand Targeting Common Body Skin Concerns
Beauty 

Meet Soft Services, the Very Chic Beauty Brand Targeting Common Body Skin Concerns

Founded by two Glossier alums, the company offers purposeful products and even free online resources on body skincare.
3,072 Hypes

6 Crime Drama Movies To Watch After Netflix's 'The Woman in the Window'
Film & TV

6 Crime Drama Movies To Watch After Netflix's 'The Woman in the Window'

These chilling thrillers will keep you up at night.
4,009 Hypes

All the TV Shows and Movies Coming to Disney+ in June
Film & TV

All the TV Shows and Movies Coming to Disney+ in June

Pixar’s ‘Raya and the Last Dragon,’ Marvel’s ‘Loki’ and more.
681 Hypes

People Are Really Confused About Astrology, According to Google's Top Searches
Culture

People Are Really Confused About Astrology, According to Google's Top Searches

The search engine revealed users’ most frequently searched astrology questions.
766 Hypes

aespa Expands Its K-Pop Universe With an Adventure to "KWANGYA"
Music 

aespa Expands Its K-Pop Universe With an Adventure to "KWANGYA"

We talk to members of the rising group about their virtual counterparts, new single “Next Level” and more.
4,785 Hypes

Moschino's New Collection Brings the Street to 'Sesame Street'
Fashion

Moschino's New Collection Brings the Street to 'Sesame Street'

Elmo, Cookie Monster and more get dressed in chains, puffer jackets and snapbacks.
840 Hypes

More ▾