Gucci Hits the Slopes in 2022 Après-Ski Campaign

Featuring items from the house’s collaboration with adidas.

‘Tis the season of puffer jackets and fuzzy scarves — Gucci has debuted its Après-Ski campaign for the year with snow-ready garments and accessories.

The visuals feature some of the Italian house’s most iconic lines updated with cozy detailing. The Gucci Horsebit 1955 arrives in the classic monogram, while the Diana is updated with Trefoil branding, highlighting the luxury brand’s ongoing partnership with adidas. Elsewhere, the GG Marmont comes with fuzzy fleece lining, a detail consistently found throughout the collection on pieces such as double G-branded boots.

The festive theme continues on the ready-to-wear line, which includes an adiGucci-branded knit cardigan dressed in bright blue, pink, green and red, as well as a puffer jacket emblazoned with the Trefoil branding on the front. The classic Gucci monogram takes over jackets and pants, which are styled with hiking-inspired boots featuring Three Stripes on the sides. The collection is complete with ski goggles, cross-body bags, hats and more.

See the full campaign above and watch the film down below. The Après-Ski collection is now available at Gucci’s boutiques in addition to the brand’s online store and special pop-ups in Courmayeur, Cortina, Courchevel, Verbier and Kitzbühel.