Fashion

Adidas and Gucci Collaborate On Retro Sportswear for the Modern Age

Step into the sporty world of Alessandro Michele, now with an official release date.

By
3,077 Hypes

Adidas and Gucci Collaborate On Retro Sportswear for the Modern Age

Step into the sporty world of Alessandro Michele, now with an official release date.

After months of anticipation following its Fall/Winter 2022 runway debut, adidas and Gucci dropped the next teaser for their upcoming partnership in the form of a lookbook shot by photographer Carlijn Jacobs.

So far, the collaboration has resulted in a sportswear collection dripping in ’70s and ’80s nostalgia, designed by Gucci’s creative director Alessandro Michele. The Fall 2022 lookbook is inspired by archival catalogs and brings retro sportswear to the forefront of the partnership. Stripes take center stage throughout the collection, acting as a nod to the design heritage of both brands. Elsewhere, Gucci’s signature GG monogram is fused with adidas’ iconic trefoil and delicately plastered across this season’s garments.

The collaboration also seeks to flip tradition on its head and rewrite all existing style rules, reimagining typically formal pieces like silk scarves and suede loafers with a more casual approach. Similarly, the retro sports catalog aesthetic is brought into the modern world and revamped for future generations.

The adidas x Gucci collection is set to launch on June 7 and will be available to purchase in select Gucci stores, pop-ups and on Gucci’s website. In the meantime, check out Gucci’s FW22 runway show where the collaboration was first revealed.

Read Full Article
Share this article

What to Read Next

A Closer Look at the Gucci x adidas Gazelles and Other Footwear
Footwear

A Closer Look at the Gucci x adidas Gazelles and Other Footwear

It’s the snake print for us.
8,169 Hypes

NOAH x adidas Originals Reunite for SS22 Collaboration
Fashion

NOAH x adidas Originals Reunite for SS22 Collaboration

Comprised of cozy staples.
4,624 Hypes

Get Up Close and Personal with the adidas x Gucci Gazelles, Pumps and More
Footwear

Get Up Close and Personal with the adidas x Gucci Gazelles, Pumps and More

Releasing June 7 via Gucci.
5,359 Hypes


Bad Bunny and adidas Link for Response CL
Footwear

Bad Bunny and adidas Link for Response CL

Inspired by “creativity without boundaries.”
4,141 Hypes

Lampoo Launches First Luxury Resale Store in London
Fashion

Lampoo Launches First Luxury Resale Store in London

The time for affordable luxury is now.
964 Hypes


Hilary Duff Makes a Powerful Statement About Body Acceptance While Posing Nude
Culture 

Hilary Duff Makes a Powerful Statement About Body Acceptance While Posing Nude

See the actor how you’ve never seen her before.
1,113 Hypes

Jo Malone Taps Adwoa Aboah As Its New Global Ambassador
Beauty

Jo Malone Taps Adwoa Aboah As Its New Global Ambassador

The mental health advocate and model is the face of its new fragrance.
1,382 Hypes



Charli XCX Is the Face of JW Anderson’s New Bumper Bag Campaign
Fashion

Charli XCX Is the Face of JW Anderson’s New Bumper Bag Campaign

The it-bag is now approved by Charli XCX and Dua Lipa.
2,100 Hypes

Inside New York's Horniest Fashion Magazine
Sex & Dating

Inside New York's Horniest Fashion Magazine

Introducing your new favorite ‘Dirty Magazine.’
1,688 Hypes

Christine Quinn Reportedly Quit the Oppenheim Group Before 'Selling Sunset' Reunion
Culture

Christine Quinn Reportedly Quit the Oppenheim Group Before 'Selling Sunset' Reunion

Jason Oppenheim stated that there is no place for her at the company.
6,611 Hypes

Instagram To Start Testing NFTs This Week
Tech

Instagram To Start Testing NFTs This Week

Allowing select users to display their tokens on their profiles.
412 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.