Alicia Keys and Moncler Pay Tribute to the Concrete Jungle Where Dreams Are Made of
With a collaboration first teased at the brand’s “Art of Genius” event at London Fashion Week.
Alicia Keys and Moncler have finally given us a first look into their new collection, teased at the brand’s recent “Art of Genius” event which took place during London Fashion Week.
Inspired by the streets of New York, the collection fuses the city’s buzzy energy and distinctive swagger with the platform of a world stage, merging ’90s silhouettes with striking colorways and offering a multitude of androgynous styles. Arriving in a vivid color palette of green, red and purple, the collection comprises oversized tracksuits, cropped halter tops and shrunken T-shirts, interspersed with Y2K-inspired bucket hats.
Accompanying the collection are two vibrant campaigns, the first lensed by Ibrahem Hasan, with the second captured by photographer Laura Jane Coulson. Taking cues from the city’s iconic skyline, Hasan’s vision sees a selection of inspiring New Yorkers offer the physical manifestation of striving and hard work, while Coulson’s offering provides an intimate look at Keys as a designer.
Take a look at the dynamic collection and its two campaigns above, and head to Moncler’s website to shop the collection from March 23.
In other campaign news, Feng Cheng Wang pays tribute to London.
