Madhappy and FREECITY Return With a Fresh Malibu-Inspired Drop
The LA brands expand their collaborative lineup with custom phone cases and laid-back essentials.
Madhappy teamed up with Los Angeles-based brand FREECITY once again to drop a relaxed summer collection. Building on their initial 2025 drop, the California mainstays are introducing fresh silhouettes alongside the signature fan favorites.
To bring the West Coast vibes to life, the brands tapped Wildflower Cases co-founders Devon Lee Carlson and Sydney Carlson for a sunny, paparazzi-style campaign shot along the Malibu coast by photographer Gillian Garcia. The partnership also includes a tech component with a duo of limited-edition phone cases that match the laid-back aesthetic of the clothing.
The collection relies heavily on localized manufacturing, utilizing custom-developed textiles and small-batch production runs. Fan-favorite fleece hoodies, zip-ups, sweatpants and long-sleeve graphic tees return with updated hand-mixed gradient prints and custom washes. For accessories, the drop delivers classic dad hats and a 100% cashmere FREECITY dove plush toy crafted in Italy and hand-sewn in LA.
The collection drops on June 5 via the Madhappy website.
In other news, Cou Cou dropped its dreamy summer collection.
