Stussy has just announced that it will be opening a new Chapter Store in Milan this week. The latest addition to the brand’s worldwide Chapter network complements the design direction of its locations in London, Los Angeles, Seoul and Amsterdam conceptualized by WP&A – a multi-disciplinary studio that specializes in live events, print design, interior space, video and campaign strategy. Willo Perron of WP&A said in a press release:
“Continuously evolving the Stussy retail language of deconstructed basic materials, we kept familiar elements of the previous stores while at the same time introducing some new ones. The goal was always to combine different eras of modern design, from early modernism to postmodernism through the contemporary hybrids, to land at something that feels like California’s spirit of innovative adventurousness.”
Stussy’s Milano Chapter Store will open its doors on November 16 and will offer a limited range of special products available in-store only. For more fashion-related news, take a look inside Wood Wood’s first London store.
Stüssy Milano Chapter Store
C.So Di Porta Ticinese 103