Fashion

Marine Serre Reveals Its Futuristic FW19 "Radiation" Campaign

Set in an apocalyptic world filled with hazardous city fumes.

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6,838 Hypes

Marine Serre Reveals Its Futuristic FW19 "Radiation" Campaign

Set in an apocalyptic world filled with hazardous city fumes.

Having recently launched a collaboration with Joyce in Hong Kong, Marine Serre now reveals the campaign for its Fall/Winter 2019 “Radiation” collection. Focusing on the underlying concept of “futurewear,” the range features sci-fi styles by the buzzy French designer.

Set in an apocalyptic world where culture and nature no longer exists, campaign visuals depict a model in futuristic outfits including a metallic dress embellished with the label’s signature crescent moon motif, followed by a long check coat paired with a moon catsuit. Models are wearing face mask filters to avoid breathing in city fumes and catsuits for protection from harmful rays.

Scroll through the gallery above to take a look at the campaign, and peep the campaign film below created by Rick Farin and Claire Cochran.

While you’re here, check out HBX’s latest editorial highlighting the brand’s latest arrivals.

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