La Bouche Rouge to Launch First-Ever Refillable & Recyclable Makeup Line
A full makeup routine without any microplastic.
A French label founded in 2017 with the aim to combine luxury with sustainability, La Bouche Rouge is building upon its strong line of refillable lipsticks, expanding to more makeup products later this year. With the launch of a full collection featuring highlighters, eyeshadows and more, the maison is the first to introduce a complete makeup routine that avoids the use of microplastic.
Adding to La Bouche Rouge’s original line of recyclable lip products is Le Sérum Noir, a mascara that arrives in a container made of 100 percent recycled glass. The applicator brush avoids the use of microplastic and is instead made using castor bean oil, its shape providing thickness and volume to the lashes. Meanwhile, the Le Khôl Noir eyeliner is a 98 percent natural formula with ingredients such as castor oil, squalane and Vitamin E, arriving in recyclable metal. The line of eye makeup options is finished off with a set of eyebrow care goods, featuring Le Crayon à Sourcil, an eyebrow pencil, and Le Sérum Sourcil, a brow serum.
The Universal Compact in Metal is a refillable case that houses products such as bronzer, highlighter and eyeshadow. Composed of 100 percent recyclable metal alloy and upcycled leather, the makeup case is infinitely refillable with all La Bouche Rouge products. Arriving in four shades including “Black,” “Red,” “Camel” and “Chocolate,” the compact can also be personalized. Refillable powders for the container include the La Terre bronzing powder, La Lumière highlighter, and Les Ombres eyeshadows.
Scroll through the gallery above for a closer look. La Bouche Rouge’s Fall/Winter 2020 eco-friendly makeup collection is set to arrive at the end of August.