Fashion

Meet A.AVAATI, the New York Label Inspired by Fantasy Culture and Video Games

Using hand-dye techniques, 3D modeling, animation and digital print.

2,073 Hypes

Meet A.AVAATI, the New York Label Inspired by Fantasy Culture and Video Games

Using hand-dye techniques, 3D modeling, animation and digital print.

Introducing A.AVAATI, a Brooklyn-based brand using fantasy culture and video games to create distinct and eclectic pieces.

Designing collections that capture the essence of science, magic and the elements, the label is influenced by games like Skyrim, Soul Calibur, Everquest, and Mortal Kombat, creating a community of gamers, fashion lovers, artists, and others who seek inspiration from multidisciplinary approaches. A.AVAATI’s processes are also unique, using techniques such as hand dye, print/pattern and 3D modeling to translate aspects of science and mythology onto items like T-shirts, hoodies, denim, accessories and more. The concept-driven collections each take an individual element of fantasy and further incorporate nature and video game culture, seeing enchanting hues paired with phantasmic motifs.

Founders Alex de Ronde and Alex Caivano aim to bring a multidimensional strategy to fashion arts, with de Ronde’s career spanning a range of artistic disciplines, from art licensing to 3D design, and Caivano’s expertise as a dye consultant, having collaborated with major brands like Supreme.

Peep the lookbook in the gallery above, and shop A.AVAATI’s collection now on their website.

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