Solange and Saint Heron Present “Passage” To Commemorate the 2021 International Woolmark Prize
Saint Heron Agency celebrates the six finalists with a short film.
For this year’s International Woolmark Prize, the Woolmark Company have teamed up with Saint Heron, the multidisciplinary platform, studio and creative agency established by Solange Knowles. In honor of the finalists, Woolmark Prize 2021 x Saint Heron Agency present “Passage,” a short film celebrating the act of creation.
The portraiture showcases the final Woolmark Prize collections from Bethany Williams (UK), Casablanca (France), Kenneth Ize (Nigeria), LECAVALIER (Canada), Matty Bovan (UK) and Thebe Magugu (South Africa), who have all crafted pieces from Merino wool to highlight transparency throughout their supply chain. Also featured in the film are an ensemble cast of rising musical talent and legendary figures, including five-time Grammy award winning artist, Dionne Warwick; actress, model and author, Dominique Jackson; eclectic artist, SahBabii; Atlanta psychedelic soul legend, Joi; and one of music’s most exciting new voices and Pitchfork ranked best new music of 2020 singer, multi-instrumentalist and producer, KeiyaA.
“Passage” explores sustainability alongside the stages of creation: contemplation, courage, optimism, vulnerability, discipline and strength, highlighting how they can all be intertwined. Created by Solange Knowles for Saint Heron Agency and Directed by McArthur Award-winning director Wu Tsang, the film also draws from the masterful styling of Ib Kamara and is scored by Standing On The Corner Art Ensemble.
“To reflect on and honor the creative process with the 2021 International Woolmark Prize finalists, “Passage” aligns with Saint Heron’s mission to reverence creation as life, from abstraction to being,” explained Solange. “I’ve been a longtime fan of Wu Tsang’s work and to be able to work alongside her, the Saint Heron team, and all of the incredible artists and designers in the film, really fortifies the ethos of collaboration and communal creative exchange that we wish to continue to embody.”
The winner of the International Woolmark Prize will receive $200,000 AU to invest in the development of their business. As well as this, the Karl Lagerfeld Award for Innovation will be presented and can be awarded to the Woolmark Prize winner or another finalist, with the successful candidate receiving $100,000 AU.
View the stills from “Passage” in the gallery above, featuring the talent dressed in the finalists’ creations, and watch the short film below. Stay tuned, as the winner of the International Woolmark Prize 2021 will be announced on June 10.
