The Playboy Mansion Is Entering Its Next Era
Will the mansion finally become a safe space?
This week the Sandbox, a virtual gaming world, announced its partnership with none other than the iconic Playboy brand.
It’s no secret the original Playboy Mansion, led by the late Hugh Hefner, was linked to several problematic affairs. The recent A&E docuseries, Secrets of Playboy spilled many secrets that led the current Playboy team to release an open letter denouncing Hefner’s style of leadership.
The company is now led by sex-positive women with Cardi B leading as creative director.
According to the Sandbox, the new “Playboy MetaMansion” will be a social game for lovers of erotic content. It will also have exclusive collectibles and “special experiences” for Rabbitar owners, shared Sandbox. For those new to the metaverse, Rabbitars are Playboy’s unique NFTs that will now grant special access into the MetaMansion.
View the official announcement below.
Anybunny home? 🐰👀🏘 We’re teaming up with none other than…. @playboy! 👯♀️
Together, we will be creating a Playboy MetaMansion social game inside #TheSandbox with #NFT collectibles & special experiences for the Rabbitar @PlayboyNFTs community! pic.twitter.com/3l6Wq6ncvt
— The Sandbox (@TheSandboxGame) July 11, 2022