LISA Has Landed as the Face of Nike’s Moon Shoe Campaign
Introducing the newest colorways of an out-of-this-world sneaker.
LISA is no stranger to reaching new heights. From leaving Thailand at 14 to evolving into a global multi-hyphenate superstar — rapper, singer, dancer, actress and style icon to name a few — the artist continues to push boundaries. Now, as a Nike partner, LISA lands her ultimate moonshot as the face of the new Nike Sportswear Moon Shoe campaign.
The legendary silhouette holds deep roots in Swoosh heritage. Born in co-founder Bill Bowerman’s kitchen as an experimental prototype, the original Moon Shoe defined Nike’s signature design philosophy: experiment boldly, refine continuously and push limits — a winning mindset that mirrors LISA’s rise to global fame.
In the striking campaign visuals, LISA steps onto a lunar landscape wearing the sleek, low-profile silhouette in red, planting the NSW flag atop a celestial podium for her own moon landing.
Adding rich cultural depth to the project, the campaign visuals are set to “Mister Magic Moon,” a 1964 release by The Kim Sisters with Joe Tanner’s Orchestra. Recognized as the first globally successful Korean musical export long before the term “K-pop” existed, their feature creates a poetic link between the pioneers of the past and today’s dominant global talent.
The sleek silhouette is available now in fresh seasonal colorways on the Nike website and select global retailers.
In other news, JISOO fronted Salomon’s latest campaign.