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Azzi Fudd Is Officially a Jordan Brand Athlete

Bringing her on-court style and off-court flair to the Jumpman.

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Azzi Fudd Is Officially a Jordan Brand Athlete

Bringing her on-court style and off-court flair to the Jumpman.

Azzi Fudd just signed an NIL deal with Jordan Brand, making the University of Connecticut guard the brand’s latest capture for a growing roster of women’s basketball stars. As the projected No. 1 WNBA draft pick this year, all eyes are on Fudd this year. As she joins a list of former and current UConn icons in the Jumpman family, including Napheesa Collier and her teammate Sarah Strong, she’s taking the next step of her career in style.

Jordan is one of the most iconic and recognizable brands in the game, from on-court excellence to off-court fashion. Bringing a bit of both to the brand, Fudd is leveling up for the 2026 season. Announcing her signing with Jumpman nails and jewelry, and a full Jordan Brand outfit that reflects her personal style, the rising star is already making her mark on both the brand and the sport.

In a press release, Fudd said, “I grew up watching what the Jumpman meant to basketball and to the culture around the game, so becoming part of the Jordan Brand family represents what I am stepping into and the greatness that I aspire to be. To wear the same logo that so many legends have worn is something I don’t take lightly.

“For me, it’s about honoring that legacy while also helping show what the next generation of women’s basketball looks like. I’m excited to keep pushing my game forward while representing Jordan Brand with pride. And I hope that I continue to inspire young girls who dream of playing at the highest level.”

In other news, A’ja Wilson and Nike unveiled her second signature sneaker, the A’Two.

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