Reebok Taps Japanese Designer Kohei Okita For Its "eightyone" SS20 Collection
Slated to drop on February 28.
Japanese designer Kohei Okita of VAINL ARCHIVE has teamed up with Reebok for its Spring/Summer 2020 apparel line. Dubbed the “Reebok eightyone” collection, named after Japan’s country code, the range features a selection of sportswear and sneakers inspired by the city of Tokyo.
Okita has incorporated a whole new color palette to the garments, along with new material combinations and silhouettes. “My goal with ‘eightyone’ was to create a collection that feels different from all the products in Reebok’s large archive, both past and present,” said Okita in a press release. The items in the collection arrive in neutral colorways featuring beige, grey and black tones throughout.
Highlight pieces include the hooded rain jacket and matching pants constructed of water-repellent woven nylon embellished with a large CrossFit Delta logo on the chest. Additional items have been tailored with a blend of various materials and textures, evoking an urban aesthetic. Rounding out the line is the Zig Kinetica silhouette available in the colorways “Black” and “Teal-Grey.”
Check out the campaign imagery above shot by award-winning photographer Jiro Konami, and don’t forget to take a detailed look at the range in the gallery below. Drop One of the collection will be available on February 28 at Reebok’s website.