Fashion 

10 Cute Bras To Give Your Lingerie Drawers a Refresh

An edit of chic intimates from our favorite indie brands.

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When it comes to shopping for lingerie, you can almost always count on independent labels for a unique selection of bras that are both stylish and accessibly priced. At a time when supporting small businesses is paramount, why not seek out local brands in your area when making your next undergarment purchase? In our latest shopping guide, we are highlighting 10 cute bras designed by some of our favorite indie darlings, located stateside and beyond.

Known for its sensual intimates, Brooklyn-based The Great Eros offers an underwire bra that is supportive and at the same time comfortable for everyday wear. For wireless options, look to Los Angeles brands KYE and LaSette. The former — a sustainably minded label — uses deadstock mesh to craft its front-closure style, while the latter makes the perfect, barely-there lace bra.

From Toronto, Bully Boy designs lingerie pieces that are simply mood-enhancing. Its Brick Bra, arriving in apple green and a zebra print, is anything but dull. Another Canadian label Smith Bowen designs and sews its pieces locally in Vancouver. With subtle lace detailing, the brand’s organic cotton jersey Romantic Bra is a dreamy addition to any underwear drawer.

For those residing in Europe, look no further than DU CIEL, the German brand loved for its ruffled silk bandeau tops. In neighboring Denmark, Moons and Junes boasts a range of soft bras in the prettiest pastels, including a buttercup yellow hue that brings to mind a breezy spring day. Rounding out our list, a trio of London-based brands offer intimates that suit different moods. Find your match from Fruity Booty, Nubian Skin and TOVE.

Explore and shop our edit of indie brand bras below.

Bully Boy Lingerie Brick Bra

Bully Boy Lingerie
Brick Bra, Green/Zebra
$95 CAD (Approx. $75 USD)
Bully BoyBully Boy 

DU CIEL Nuage Top

DU CIEL
Nuage Top
€70 EUR (Approx. $85 USD)
DU CIELDU CIEL 

Fruity Booty Peaches N Cream Bra

Fruity Booty
Peaches N Cream Bra and Knicker Set
£70 GBP (Approx. $98 USD)
Fruity BootyFruity Booty 

The Great Eros Canova Underwire Bra

The Great Eros
Canova Underwire Bra, Rose Dust
$73.50 USD
The Great ErosThe Great Eros 

KYE Intimates Dive Bra

KYE Intimates
KYE Intimates Dive Bra
$88 USD
KYE IntimatesKYE Intimates 

LaSette The Sette Bra

LaSette
The Sette Bra and Panty Bundle
$170 USD
LaSetteLaSette 

Moons and Junes Mata Bra

Moons and Junes
Mata Bra
$73.70 USD
Moons and JunesMoons and Junes 

Nubian Skin Organic Cotton Wireless Bra

Nubian Skin
Organic Cotton Wireless Bra
$49 USD
Nubian SkinNubian Skin 

Smith Bowen Romantic Bra

Smith Bowen
Romantic Bra
$98 USD
Smith BowenSmith Bowen 

TOVE Seren Bra

TOVE
Seren Bra, Rust
£85 GBP (Approx. $119 USD)
TOVETOVE 
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