Fashion

PUMA and June Ambrose Release First Co-Branded Collection

Encouraging women to “keep score of their wins.”

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PUMA and June Ambrose Release First Co-Branded Collection

Encouraging women to “keep score of their wins.”

PUMA and Creative Director, June Ambrose, have just released their first co-branded collection, inspired by Ambrose’s expansive career within hip-hop and fashion, and with a view to inspire and encourage women to keep their wins front of mind.

Dubbed “Keeping Score,” the collection is set to launch in two parts, with 20 pieces released in total. The first drop, comprised of 10 functional sportswear pieces, offers a range of leggings, sports bras and hoodies. Arriving in a rich burgundy and blue colorway, standout pieces include the Reversible Shorts, Removable Mesh Sports Bra and Balaclava, alongside the Hood Hall of Famer T-shirt and Breakaway Maxi to Midi Skirt. Elsewhere, the collection offers new versions of the brand’s classic Ralph Sampson Sneaker and prevail Sneaker.

The collection marks the first time that Ambrose and PUMA have released a co-branded capsule since Ambrose was appointed the brand’s Creative Director for Women’s Basketball back in 2020. Continuing the brand’s dedication to empowering women through Ambrose’s lens, the new release aims to encourage its female consumer to “only compete against the best versions of themselves.”

The “Keeping Score” collection is now available for purchase from PUMA’s website alongside stores and select retailers, with prices ranging from $30-$200 USD.

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