Fashion

Parade Drops Its Sexiest Underwear Yet

Peep the brand’s campaign starring ‘Euphoria’ star Sydney Sweeney.

47.8K

Parade Drops Its Sexiest Underwear Yet

Peep the brand’s campaign starring ‘Euphoria’ star Sydney Sweeney.

Parade added two new bralette styles – Scoop and Triangle – to its catalog last month. For its latest drop, the sustainable lingerie brand has given its signature bralette and underwear silhouettes a new look.

Crafted from silky mesh, the material is made out of certified recycled mesh with a sheer trim, giving you a nearly naked feel. Arriving in eight new colorways on top of the label’s seven existing hues, these pieces are guaranteed to brighten up your intimates collection this summer. In addition, Parade has introduced two new designs in silky mesh – the Brief and the Boyshort.

Take a look at the campaign images above starring Euphoria‘s Sydney Sweeney. Priced from $32 to $38 USD for bralettes and $11 to $15 USD for underwear, you can shop the new styles via Parade’s website.

Read Full Article
Text By
Share this article

What to Read Next

Jeremy Scott x adidas Originals To Reprise Partnership
Footwear

Jeremy Scott x adidas Originals To Reprise Partnership

Yes, the winged sneaker will return.

Nike’s Latest Air Max 90 Takes Charms to the Next Level
Footwear

Nike’s Latest Air Max 90 Takes Charms to the Next Level

The “Have A Nike Day” iteration sports a statement “anklet.”

Olivia Rodrigo Partners With Depop To Launch the SOUR Shop
Fashion

Olivia Rodrigo Partners With Depop To Launch the SOUR Shop

Fans can now buy exclusive items seen in the star’s music videos.

Boy Smells Unveils Its Pride "Radiance" Collection
Art & Design

Boy Smells Unveils Its Pride "Radiance" Collection

Inspired by five influential figures of the LGBTQ+ community.

Alo Yoga Forays Into Swimwear With Frankies Bikinis Collaboration
Fashion

Alo Yoga Forays Into Swimwear With Frankies Bikinis Collaboration

Swimwear designed for both the beach and daily outfits.

The Chinese LGBTQ+ Community Celebrates Love With Traditional Handwritten Letters
Culture

The Chinese LGBTQ+ Community Celebrates Love With Traditional Handwritten Letters

Finding new ways to stay connected with their loved ones and themselves.

Solange and Saint Heron Present “Passage” To Commemorate the 2021 International Woolmark Prize
Fashion

Solange and Saint Heron Present “Passage” To Commemorate the 2021 International Woolmark Prize

Saint Heron Agency celebrates the six finalists with a short film.

The First Teaser for Nickelodeon's 'The Patrick Star Show' Is Here
Film & TV

The First Teaser for Nickelodeon's 'The Patrick Star Show' Is Here

Next stop: Bikini Bottom.

Susan Alexandra's New Homeware Collection Is the Epitome of Summer
Art & Design

Susan Alexandra's New Homeware Collection Is the Epitome of Summer

Vibrant designs to revamp your home with.

Rick Owens Reworks Birkenstock's Signature Sandals and Clogs
Footwear

Rick Owens Reworks Birkenstock's Signature Sandals and Clogs

Dressed in all-black.

More ▾
 

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.